Associate Vice President for Marketing and Communications

Ferris State University

Associate Vice President for Marketing and Communications

  • Institution: Ferris State University
  • Institution Type: Four-Year/Advanced Degree (B.A., M.A., Ph.D.)
  • Location: Big Rapids, MI US
  • Website:

Associate Vice President for Marketing and Communications

  • Ferris State University | Big Rapids, MI US
  • Hourglass IconJob Post Expiration: July 09, 2023
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Job TitleAssociate Vice President for Marketing and Communications

Position TypeFull Time

Job Category Administrator

Salary Range -

Location Big Rapids, MI US

Application Deadline -

Contact Information

Contact Name Human Resources

Department -


Phone -

Job Description

The Associate Vice President for Marketing and Communications reports to the Vice President for University Advancement and Marketing and will develop and implement a comprehensive and integrated marketing/communications strategy, as well as manage internal and external communications and public relations in support of the institution while enhancing the image of Ferris State University. The position will concentrate on strategic institutional communications, University-wide broad-based marketing and brand development, develop strong local and regional media relationships, promote community engagement, and develop and lead a team of marketing and communications professionals.

Required: Bachelor’s degree, plus: Five to seven years leadership/management experience in Communications, Public Relations, and/or Marketing; Demonstrated experience implementing effective integrated marketing, branding, public relations, digital/online, design and communications principles and strategies; Demonstrated effective fiscal management, policy development, directing department operations and developing staff; Demonstrated leadership in building meaningful relationships (internally and externally).

Additional Education/Experiences to be Considered:
Knowledge and understanding of the principles, processes and practices of marketing and communications, annual giving, alumni relations and advancement.
Ability to work well as a part of a cooperative management team.
Strong working knowledge and ability to implement best practices and current techniques related to Communications, Public Relations and Marketing.
Knowledge of and commitment to innovative and motivational leadership as a team leader as well as a teammate.
Working knowledge of and commitment to the mission of Ferris State University and education overall.
Proven track record as a visionary leader and innovator in higher education and/or non-profit marketing/communications including successful leadership of a marketing/communications team of professionals.
Must be highly collaborative in partnering and building consensus with colleagues across multiple University departments and divisions.

To apply and view full job description, visit

Ferris State University is an Equal Opportunity employer committed to inclusion and equity. Learn more about the Ferris mission, commitment to diversity and to equal opportunity, and dynamic, student-focused community at Applicants requiring accommodation or assistance completing an application/participating in the hiring process should contact Human Resources at (231) 591-2150 or

Apply Now

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